Actionable Data

Cheesy Corporate Lingo CheesyCorporateLingo.com 24 May 2013

 

(1).  A term used to describe data taken from Google Analytics, Omniture or some other reporting platform, that can be used to create busy work.

 

“Hey Steve, can we extract some actionable data from Google Analytics to create some deliverables for the client?”

 

Props to Ross G. for the submission.