BLOG
(1). A term used to describe data taken from Google Analytics, Omniture or some other reporting platform, that can be used to create busy work.
“Hey Steve, can we extract some actionable data from Google Analytics to create some deliverables for the client?”
Props to Ross G. for the submission.
(1). To take on a new client that you know is going to cause trouble for you down the road, but is just too lucrative right now to pass up.
(2). To hire a service provider (read: outsource firm) that will be next to impossible to unload once they’re in place.
“You know once we get into bed with these guys, we’re never going to be able to get rid of them. Like the Kardashians.”
(1). What Congress does … all the time.
“Sure we avoided the fiscal cliff today, but all we’ve really done is kick the can down the road…thank god I’ll be long dead before any of this really matters!”
