(1). See back of the napkin.
“This is just back of the envelope, but I think we can get this done for only a couple thousand bucks. Wait, you’d like to see our rate sheet? Gotta go!”
Back of the Envelope
RANDOM LINGO
Home Run
(1). A baseball term used to describe a result that has exceeded expectations, usually used when patting oneself on the back.
Media Agnostic
(1). Media neutral. It’s supposed to mean that there is no preference for a given media channel in advertising, but it really just means the agency doesn’t know what it’s doing and doesn’t want to commit to anything lest it appear stupid.
“We’ve been relatively media agnostic for our campaigns these days…why, what are you guys doing…you know…specifically….”
Props to Deb for the submission.