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(1). To be under intense pressure.
“Dude, Mike is really behind the eight ball this week. He’s got three client meetings, two presentations and a date with the hot chick in Accounting who thinks he’s the V.P. in charge of Marketing…which he’s not.”
(1). A term used to identify the cause of a major problem a company is currently experiencing. While this metaphoric firearm and the silver bullet that can remedy the situation rarely exist, business owners seem to love the chase. In all honesty, the problem is usually due a pile of guns that the business owner has accumulated from years and years of poor business decisions.
(2). In internet marketing, this terms is usually associated with a business owner looking for the cause of a massive drop in organic traffic due to one of Google’s jackass algorithm updates. Thanks Matt Cutts.
“Sean, I’m just looking for the smoking gun in this situation. I don’t understand why linking to all of these gambling and porn sites is such a bad thing. Lot’s of people go to them, hell, I was just on one before this meeting. That’s a strong handshake you have by the way.”
(1). In real estate listings, a nice way to say “in a really dangerous neighborhood”.
“The location? Oh, it’s really an up and coming area! They just tore down the Laundromat, and I heard a Family Dollar’s going up where the old halfway house used to be!”
