(1). Something everyone talks about, but very few care about.
“Don’t you think sending out a 350-page disclaimer may result in a bad client experience? Anyone?”
Client Experience
RANDOM LINGO
Critical Mass
(1). A term used in an attempt to compare the results of a marketing effort to a nuclear event. It’s not, by the way, a nuclear event … it’s not even going to be mentioned at next month’s town hall meeting. Worth it!
“Well, I think we’ve achieved critical mass at this point so we can move on to the next stage … did somebody say ‘roadshow‘?!”
Right?
(1). Used at the end of every sentence by someone trying to state the obvious but who really is just painfully insecure. Although used by articulate speakers as an infrequent rhetorical tool, the user here actually expects your agreement. Every. Single. Time.
“The end goal here is to improve our net promoter score, right? So we should survey customers in real time, right? And that’s going to require resources, right? So, clearly we should…, right?“
Props to Tommy P. for the submission.