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(1). To accept corporate propoganda as truth, often feigned in an attempt to curry favor with one’s superiors.
(2). To blindly follow what other companies are doing regardless of how silly and/or unprofitable the move may be.
“Alright, team, we’re just going to drink the Kool-Aid on this one. I have a tee time in an hour.”
“It’s always scary to drink the Kool-Aid, but it’s far scarier to be different!”
(1). To keep an eye on things to make sure someone is keeping an eye on things.
“Look, Jim. I just want to make sure someone’s minding the store while I’m traveling next week. So … be here.”
(1). An acronym for Buy One, Get One.
(2). In retail, a term used to describe a sale that lures naive customers into buying surplus, out of season products they will never use, by offering them 2 of these items for the same price.
“Hey Steve, did you see that BOGO sale going on over at Dick’s Sporting Goods? I know it’s May and the season just ended, but I think I am totally going to get into snowboarding next year! And if I buy one pair of snow pants, I get a second pair for free! How can I go wrong?
