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(1). What you tell your boss when he asks how much the company’s made off of that really expensive ad campaign you talked him into running.
“Well, I don’t think it’s right to measure our success in dollar terms, you know? But I can say that we’re gaining traction in our target demos, except for men 18 to 49, women 25 to 55 or children.”
(1). A vague term at the end of a contract that seems to obligate everybody to virtually everything they can think of.
“Yeah, so … blah, blah, blah … acts of God … blah, blah, blah … full indemnity … catch-all provision at the end … here’s a pen.”
(1). A fancy way of saying “temp”.
“Well, with comp time right around the corner, we’re going to need a little staffing insurance policy in case we lose a bunch of people going into the busy season.”
