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(1). To proactively address an issue which is identified as potentially dangerous to the firm or a client relationship. The term is often used when trying to quietly clean up an error before the client notices anything is wrong.
(1). A term used as a backhanded, self-serving way to tell everyone in the company about your “great” idea.
(2). To ask around internally to get co-workers’ thoughts on a particular issue.
“Oh my god yes! Splash pages. We need to get more splash pages up on the website…great idea I just came up with right? Let’s socialize it and let’s see what everyone thinks.”
