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(1). A half-cocked idea that you came up with, blurted out at the last company sponsored happy hour and your boss accidentally overheard….and loved. It is now your primary function.
“Yes Stan! I love that idea, its definitely got legs! I can’t believe we never thought about selling cigarettes and lighters at the pump!
(1). A way IT guys claim to be making headway on a project even though they can’t produce any concrete evidence that they have done anything at all.
“The system conversion? Well, we’re making macro progress on that and expect to pretty much be on schedule. No, we’re not ready for a test yet… No, you can’t talk to the team… Sorry to cut this short, I’ve got to jump on another call.”
(1). n. A potential client which is currently being courted by a salesperson. Prospects are generally treated as the most important person in the world during the marketing phase of the relationship. However, once the prospect becomes an actual client, they will receive the same half-interested, annual-meetings-level of service as any of the salesperson’s other clients.
“I’ve got this huge prospect I’m working on right now, Jeff. I don’t want to count chickens, but I’m feeling Bentley right now!”
(2). v. A gold-mining inspired term meaning to seek out new clients, either through direct marketing (i.e. cold calling) or networking (i.e. volunteering for a charity in hopes of meeting new clients). As with gold mining, prospecting often leads to several dead ends, fool’s gold deposits (i.e. clients who lie about their net worth) and occasionally, a gem.
“Sup, Lo-Dawg. I’m gonna need a couple hits for tonight. Going out prospecting at the clubs, yo!”
