(1). To develop a software application, program or service offering from scratch, without using outsourced providers (see proprietary), usually resulting in high cost, extreme delays and poor customer support.
(1). Something your company claims to be after paying someone to plant a few trees in Paraguay, despite the fact that they continue to dump gallons of caustic chemicals into the canal behind that plant of theirs in New Jersey.
“As you all know, we strive to be a good corporate citizen, which is why we are requiring all of you to commute to work in Chevy Volts. I, of course, will continue to commute in my G IV.”