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(1). An aviation-inspired term indicating nothing is happening with a prospective client. No calls, no messages, no nothing. Nada. Zip. Zilch.
“Hey boss. Yeah, the Jenson account…umm…we’re in a bit of a holding pattern right now on that, so…last time I called them? Umm, well, uhh…”
(1). Something your boss doesn’t want to have to do … ever. So, keep it simple, stupid.
“Look, Jim … sounds like a great idea, but you really need to flesh out these requirements a bit more before we can propose this as a new project. We can’t have our development team doing a lot of mental detective work to try to figure out what you’re driving at.”
(1). An initiative undertaken by a company to produce unlimited opportunities. It is, of course, a pipe dream that results in over-diversification and, ultimately, a reversion back to the company’s core competencies (see also cultural evolution).
“We’re planning to adopt a blue ocean strategy for 2013. We’re now going to focus on both importing AND exporting!”
Props to Jack D. for the submission.
