(1). A term used in initial talks with clients to show them the benefits of working with your company.
(2). The process of trying to belittle and confuse a prospective employee during an interview to make sure they know what they’re talking about and are a good fit for the company.
“Make sure you kick the tires a little bit this time Lynne, tell him we are looking for top talent to make our sandwich shop successful….if he mentions he used to work in a deli, show him the door.”
Props to Mark R. for the submission.