(1). To try to make your offering measure up to your competitors. It doesn’t.
“So, to level the playing field a bit, we revamped our marketing materials. Now, we’re using glossy paper and … wait for it … color!”
Level The Playing Field
RANDOM LINGO
Sharpen Our Pencils
(1). To refine an analysis or proposal after a client tells you to try again. The term is typically heard during an embarrassing tap dance after the materials your new analyst prepared for the meeting ended up being a total mess. Next time, you might want to take a peek at the book before you walk into the the meeting, champ.
“I hear what you’re saying, Peter, and we’ll go back after we break up here, sharpen our pencils and get those new estimates to you ASAP … in the meantime, any updates on our last three invoices? Just checking…”