(1). Something you can use as an excuse when someone majorly screws up. (see also: Carbon-Based Error)
“Listen Mike, I understand you’re upset, but you have to understand that we’re a business of people. “Sandy deleted the database”, “Sandy cost me tens of thousands of dollars”, tomato tomato…these things happen. Cream? Ok, no cream.”
(1). A term used to describe established, non-negotiable beliefs and practices that your firm stands for. Not stakes that you keep on your kitchen table in case of unexpected vampire attacks.
“We have to throw these down as our table stakes, guys. If they don’t like it then they’ll have to find another wacky waving inflatable arm-flailing tubeman distributor. While we certainly stand for fun, low-balling us on shipping rates is no laughing matter!”