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(1). Something you’d like all of your KPIs to be.
“Hmmm … is there any way we can eliminate that line-item marked “fees”? I just don’t think it’ll be optically-pleasing to the client given our performance is down about six percent from last year.”
(1). A self-promoting way to describe a firm’s customer service or products, meant to imply that the firm is number one in the industry (a claim for which there is likely no basis and is highly disclaimed in the fine print at the back of the promotional material).
“Team, we’re rolling out our new value proposition to reaffirm to the world our best in class status in the industry.”
(1). In out-of-office email replies, a polite way to say “I will not respond to you in any way”.
