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(1). Something you’d like all of your KPIs to be.
“Hmmm … is there any way we can eliminate that line-item marked “fees”? I just don’t think it’ll be optically-pleasing to the client given our performance is down about six percent from last year.”
(1). Bringing multiple disciplines together to build a more comprehensive and competitive offering. In other words, making your website slightly nicer-looking at tremendous cost.
“People, we want to focus on achieving elegance in the way we market our services. I want at least one idea from everyone in this room on how we can do this. Everyone except Greg.”
Props to Denise M. for the submission.
(1). Those useless reports on who does what, how many customers they work with, and so on, and so forth…. The upside: It keeps whole departments of analysts employed. God Bless America (and/or India)!
“So, Jeremy ran the metrics on our regional sales teams. It turns out we have more customers in densely-populated areas than in rural ones. Go figure.”
