(1). A euphemism for outsourcing certain functions to another firm or service provider, intended to imply that the use of the other provider is to the customer’s benefit, as opposed to simply a cost-saving measure, which it invariably is.
(1). A small, unprofitable piece of business your sales guy convinces you to take, claiming “there’s a lot of money behind this one.”
“Yeah, I know the fee on this one doesn’t even cover our cost, but this is a call option opportunity. This guy tells us his company’s going public soon – no, he didn’t say when – and we’ll already be in there when it does!”