(1). The sales process for a prospect who takes a really, really long time to make a decision to hire you to do whatever it is you do.
“The Griffin opportunity? We’ve got a long runway on that one. This guy took two months to decide whether he was going to try out wearing gray socks to work!”
(1). Something you build into the system to prevent those morons in the business from bringing down the company by punching the wrong keys.
“Oh, don’t worry about that … we’ve put a hard block on changing those kinds of account parameters. Just make sure your people don’t try to hit the ‘any’ key.”