(1). A way for a salesperson to try to weasel out of following some compliance rule by appealing to everyone’s desire to not lose a client.
“I hear you, Barbara…the SEC requires this disclosure…blah, blah, blah…but, seriously, this is going to be a big client experience issue for us, so can’t we just hold off until after the account comes in to send it out?”
(1). In real estate listings, a house that is way too small for you and your seven kids to live in.
“I think you’re just going to love this next one! It’s an adorable three-bedroom cape right on a quiet, little corner lot. Those lights? Oh, it’s just the 7-Eleven parking lot. Don’t worry, almost no one ever tries to jump the fence.”