BLOG
(1). A biblically-inspired phrase describing an action which will result in a net benefit of zero, often used in finance to dissuade clients from making unnecessary investment changes.
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(1). A way to describe virtually everyone in a meeting where the new boss says he’s going to “turn this ship around” by “identifying efficiencies“. By the way, you’re all going to be fired.
“So, after Alex went into his bit about ‘we’re going to make us the Bank One of banks’, all I saw was a bunch of nodding heads in the room. I didn’t have the heart to say anything, so I just nodded my head, too.”
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(1). A term used to describe something that takes a really, really, REALLY long time to show any sort of return. Like running a website about corporate jargon.
“Well Alan, SEO is a real slow burn. I realize that you believe everyone is looking for homemade marmalade on Google, but I don’t know if this is the right channel for you to focus on.”
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