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(1). What people do at Best Buy now.
“I’m so sick of all these people showrooming our stuff and then going and buying it on Amazon! Don’t they realize that our expertise in helping them select the right HDMI cables to buy is worth the 40% markup?!”
(1). The day when that obnoxious prospect schedules presentations from several firms for their business. The main purpose of the bake sale is to reinforce the prospect’s own sense of self-worth (oh, and also to waste all of your time since he already hired his brother-in-law’s firm to do the work).
“Well, I think there’s, like, two other firms pitching for this business today. The good news is I got us the last time slot, so I feel pretty good about our chances. You always want to be the last thing they eat at the bake sale, ’cause that’s the only thing they’re going to remember!”
(1). The act of blindly approving things at work, some of which may actually be important and should really be looked over before you sign it.
“Well, if this is just going to be some kind of rubber stamp exercise, why can’t we just buy an actual rubber stamp? My wrist is killing me!”
