Slow Burn

Cheesy Corporate Lingo CheesyCorporateLingo.com 11 May 2013

 

(1).  A term used to describe something that takes a really, really, REALLY long time to show any sort of return.  Like running a website about corporate jargon.

 

“Well Alan, SEO is a real slow burn.  I realize that you believe everyone is looking for homemade marmalade on Google, but I don’t know if this is the right channel for you to focus on.”