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(1). In finance, to sell investments that have appreciated quickly in an attempt to lock in profits. The phrase is used by financial advisors when speaking with clients to provide them with a sense of accomplishment that will; 1 lead to their approval, and 2 allow the advisor to gloss over the poor performance of other investments in the portfolio.
(1). A way for a salesperson to try to weasel out of following some compliance rule by appealing to everyone’s desire to not lose a client.
“I hear you, Barbara…the SEC requires this disclosure…blah, blah, blah…but, seriously, this is going to be a big client experience issue for us, so can’t we just hold off until after the account comes in to send it out?”
(1). To bring a proposal to the boss for approval.
“I’m not sure we have the budget to add another CRM enhancement to our Outlook servers. We’re going to have to high-level this one to make sure it’s okay with the powers that be.”
