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(1). Some senior sales guy that’s assigned to teach the new hires how to get little old ladies to unwittingly buy their crappy reverse mortgages.
“So, I was talking to my verbal dexterity coach today and he told me I need to beef up my emotional intelligence before they’ll let me start prospecting again. I don’t get it … what’s wrong with handing out business cards at a funeral home?!”
(1). Your top priority or, more often, your only choice.
“I told the IT guys to think of me as their only child when it comes to allocating resources this year.”
(2). The prima donna on your staff who you tend to give all of the plum assignments to just so they will stop bothering you about how they have no “career path”.
“Bob knows I’m an only child when it comes to assigning the top accounts.”
Props to Denise for the submission.
(1). When a firm (usually an agency) shamelessly flaunts ‘big’ brands that they have ‘worked’ with in the past to make themselves look more attractive to prospective clients. Usually this is represented by a slide within a powerpoint presentation that looks strikingly similar to Dale Earnhardt’s car during a race.
(2). The corporate way to say “Name-dropping”.
“Listen everyone, to get this account we are going to have to take a NASCAR approach to this deck. Throw every client and project we have done in the last 20 years at them. If we still send them a Christmas card, then their logo is going on that slide!”
