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(1). A fancier way for companies to describe their websites, which usually are anything but fancy.
“Gentleman we need to discuss updating our web properties. I don’t think it is in the company’s best interest to have that dancing baby on there anymore. Feels like we are going for a cheap laugh…although it is a good one…ya know what? Let’s keep it up there.”
(1). A term used by Operations or IT to denote a project or enhancement that is considered a low-priority (see nice-to-have), but is promised to be included in a later upgrade. Day 2 projects generally never get started despite repeated promises by IT to allocate future resources to them “in the next release”.
“Thanks for the input there, Don…but I think we’re going to have to consider your plan to rebuild our transaction processing infrastructure a Day 2 Project for the time-being. We have much more important things in the hopper right now…like our new app. People love apps, Don. People love apps.”
(1). Getting back to the basics of the job.
“Look, Joe…I think it’s really great that you are writing all of these articles lately. But, I think you really need to focus on blocking and tackling for a while. When was the last time you gave any of your clients a call?”
Props to Joyce G. for the submission.
