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(1). A fancier way for companies to describe their websites, which usually are anything but fancy.
“Gentleman we need to discuss updating our web properties. I don’t think it is in the company’s best interest to have that dancing baby on there anymore. Feels like we are going for a cheap laugh…although it is a good one…ya know what? Let’s keep it up there.”
(1). Something everyone expects and no one takes.
“Hey Steve … thanks for taking ownership of this project. Now, if you wouldn’t mind doing a little work on it as well, that would be great.”
(1). To accept corporate propoganda as truth, often feigned in an attempt to curry favor with one’s superiors.
(2). To blindly follow what other companies are doing regardless of how silly and/or unprofitable the move may be.
“Alright, team, we’re just going to drink the Kool-Aid on this one. I have a tee time in an hour.”
“It’s always scary to drink the Kool-Aid, but it’s far scarier to be different!”
