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(1). A subcontractor who does all of the actual work.
“We work with several strategic partners in order to bring you the best client experience possible. I will be quarterbacking the relationship, of course.”
(1). A request to management for the funding of a project (usually some kind of technology enhancement), which is somehow always just not able to be squeezed into the budget this year.
“Sure, $5,000 for new printers is a huge ask, but we’re running out of dot matrix paper and eBay’s tapped out!”