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(1). A nice way to say “failure”.
“Well, Rob … I would consider losing that $100 million account a great learning opportunity for you. Wherever you end up, I’m sure they’ll appreciate the experience you gained here.”
(1). A term used to describe something that takes a really, really, REALLY long time to show any sort of return. Like running a website about corporate jargon.
“Well Alan, SEO is a real slow burn. I realize that you believe everyone is looking for homemade marmalade on Google, but I don’t know if this is the right channel for you to focus on.”
