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(1). A decision made solely based on cost. So … every decision.
“Ken, we’ve decided to go with another provider this year. It’s not a reflection on you or your work at all. It’s basically a resource-driven decision coming down from management. You’re just charging too much for that coffee, Ken.”
(1). A term for a business-related market segment to which you focus selling your product or service.
“So, I’m hitting the gun show tomorrow to try to bring these babies to that vertical. Wait…you mean they have actual guns at the gun show? Aw, man…”
Props to Guy G. for the submission.
