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(1). Something you build into the system to warn those morons in the business that they are about to bring down the company by punching the wrong keys.
“Oh, don’t worry about that … we’ve put a soft block with a dialogue box before letting you change those kinds of account parameters. Because, you know, everyone reads pop-up dialogue boxes.”
(1). When a third party is called in (usually your friend) to say the same exact thing you are saying to a long-standing client who no longer trusts your opinion.
“Hey Paul, I’ve hit a wall with one of my clients and I’m going to need you to be the cool uncle for me. Can you write me an email saying that you think it’s a great idea to shut down the website for 30 days to build some mystery around the brand? I think it’s a home run!
Props to Stephan B. for the submission!
(1). Used to refer to a sales team with insufficient resources or seniority. Often used in a self-deprecating way to refer to one’s own efforts to land new clients, while at the same time having the alternative meaning of the sales leader overcoming the insufficiencies of his organization and persisting to win new clients.
“We just completed the European tour. It’s tough man, just two guys and a dog. But we did have good traction with a couple key accounts.”
Props to Adam T. for the submission!
